Working at KNN Calcutta: Insider Scoop

by Harshita Hamirwasia

Introduction

Hey there! I’m Harshita, and today I’m giving you an insider’s scoop on what it’s like to work at KNN Calcutta, a streetwear brand! Every day is different here, and the energy is just... something else! So if you’re ready to peek behind the curtain, read on to see what working at KNN Calcutta is really like.

A Journey of Growth: My Internship at KNN Calcutta

It all started when a friend, who had previously interned at KNN Calcutta, raved about their experience there. Intrigued, I decided to give it a shot. After the usual application process—submitting my resume and portfolio—I landed a call with Srishti and Yuvraj, the founders. I won’t lie; I was a little nervous! But they were super warm and made me feel comfortable. Not long after, I got that exhilarating email: I was officially part of the KNN Calcutta team!

Day One Vibes

On my first day, I went with the classic “first impression” look—crisp shirt, black jeans, all set to tackle the unknown with as much confidence as I could muster. The outgoing intern gave me a whirlwind rundown of my responsibilities, and let’s just say, I was a bit overwhelmed. But Srishti encouraged me to breathe, take it one step at a time, and assured me things would fall into place. Sure enough, as the days passed, tasks that initially seemed impossible began to feel manageable and even fun.

Breaking Intern Stereotypes

Now, when you think of an intern, you might picture someone fetching coffee and handling the “boring” tasks. At KNN Calcutta, that couldn’t be further from reality. My primary responsibility was to manage inventory, sales, and operations, from keeping stock records in Google Sheets to coordinating orders and dispatches. But that’s just the beginning. I also got hands-on experience helping plan pop-up events, liaising with multi-designer stores, and even coordinating PR packages with stylists and influencers. This wasn’t your average internship—it was full immersion into the streetwear world.

Beyond the Basics

Every day brought something different. One day, I joined Yuvraj on a shoot, witnessing firsthand the energy and attention to detail required to capture products in their best light. Watching the entire shoot unfold, I realized just how much work goes into each shot to make it look effortlessly cool.

We even broke up the routine one day by working from a café. It was refreshing to get out of the office, especially since I could swap out coffee for a vanilla shake (yes, I’m that intern who doesn’t drink coffee or tea—don't judge!). Another time, we experimented with a little DIY project using plaster of Paris, the purpose of which was to create a 1 of 1 piece for a celebrity sourcing. The whole process was messy, hilarious, and definitely a nice change from the usual routine.

What I Gained Along the Way

Through this internship, I’ve developed skills I didn’t even realize I was lacking. My communication skills improved as I interacted with diverse people daily. I learned the ins and outs of managing an e-commerce website, event planning, and even sparked my creativity through brainstorming marketing ideas. It was as much about personal growth as it was professional.

The KNN Calcutta Experience

At KNN Calcutta, there’s no such thing as a “routine day.” Working here means flexing both your creativity and your practical skills. The team—Srishti, Yuvraj, and Ayush—has been supportive, making sure I felt confident tackling new challenges. Every day brings a new experience, so there’s no room for monotony here.

This internship isn’t just a learning experience; it is a taste of what it’s like to be in the heart of a dynamic, creative brand. And I can honestly say I’ll carry these memories and lessons with me as I move forward.